{"id":2378,"date":"2023-01-18T21:31:24","date_gmt":"2023-01-18T21:31:24","guid":{"rendered":"https:\/\/marketanalysis.uchaweb1.es\/?p=2378"},"modified":"2023-01-19T17:41:13","modified_gmt":"2023-01-19T17:41:13","slug":"seleccion-sistematica-del-mercado-internacional-a-traves-de-datos-objetivos-especificos-de-la-industria-y-macro-relevantes-para-ella","status":"publish","type":"post","link":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/seleccion-sistematica-del-mercado-internacional-a-traves-de-datos-objetivos-especificos-de-la-industria-y-macro-relevantes-para-ella\/","title":{"rendered":"SYSTEMATIC SELECTION OF INTERNATIONAL MARKETS THROUGH OBJECTIVE DATA, SPECIFIC TO THE INDUSTRY AND MACRO INDICATORS RELEVANT TO IT"},"content":{"rendered":"<div class=\"wp-block-md-multipurpose-gutenberg-block is-block-center\" style=\"background-color:var(--ast-global-color-6)\">\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">Successful performance in overseas operations is function of many factors. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">On International Market Selection, ( IMS ), majority of the research is mainly descriptive on nature, providing a set of correlations between export performance and different possible causes. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">De hecho, la edad de la empresa, la experiencia en el extranjero, la adaptaci\u00f3n del producto, el nivel educativo de quienes toman las decisiones y otras muchas variables, han estado en la diana para explicar por qu\u00e9 una empresa se desenvuelve fant\u00e1sticamente mientras que otras simplemente se pierden, abandonan proyectos, pierden dinero o incluso dejan de exportar y vuelven al mercado dom\u00e9stico. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">It is a never-ending story look for specific causes of international success or failures through a variety of correlations. Those correlations are proved or denied depending on the study that claims its utility. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">However, unfortunately, most of the causes studied, are far beyond the managerial limits, as success in exporting cannot wait for changes in company age or experience in overseas operations or an enhanced manager's educational level. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">De hecho, esas causas explicativas, no est\u00e1n relacionadas con la pregunta principal, que pa\u00eds es el adecuado y sus ventajas ( o desventajas, ya que IMS comprende tambi\u00e9n rechazar o, mejor dicho, priorizar oportunidades ). <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">La idea es pasar de un conjunto de variables explicativas basadas en hallazgos emp\u00edricos, a establecer un modelo normativo basado en la teor\u00eda que podr\u00eda usarse como gu\u00eda para seleccionar mercados internacionales con adaptaciones menores espec\u00edficas de la industria. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">Esta idea se vincula con un enfoque sistem\u00e1tico, donde se combinan diferentes medidas objetivas para ofrecer un ranking de posibles pa\u00edses. Los enfoques sistem\u00e1ticos son largos y costosos, y parecen estar solo al alcance de las empresas multinacionales que tienen m\u00e1s recursos. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">Nevertheless, we are not talking here specifically about resources, but a formal and structured methodology that, given some resources, could be used to make the most from IMS. In fact, some research shows that those SMEs, which use a systematic and methodical approach, continued exporting and opening markets, whereas those with more opportunistic behaviour were no longer exporting or had a decline on their performance. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">In a research from 2015, Ozturk, Joiner and Cavusgil use an interesting methodology that combine three stages: <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">&#8211; Analizar la elasticidad de la demanda del producto espec\u00edfico de esa industria cuando aumentan los ingresos disponibles. Para ello se usan m\u00e9todos de regresi\u00f3n. En otras palabras, \u00bflas personas gastan m\u00e1s dinero en ese producto (o servicio) cuando aumentan los ingresos? Esto se denomina capacidad de respuesta del pa\u00eds ( industria ). <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">&#8211; Pronosticar y examinar el crecimiento tanto de los ingresos como de la industria en cuesti\u00f3n. Entonces, \u00bfcu\u00e1l es la tendencia m\u00e1s factible para esta industria a 5 o 7 a\u00f1os vista? <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">&#8211; Y a\u00f1adir algunas medidas agregadas relevantes para la industria, como el PIB, el tama\u00f1o del mercado, las barreras, etc. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">La justificaci\u00f3n para centrarse en la capacidad de respuesta del pa\u00eds frente a cambios en los ingresos, es que la capacidad de respuesta es un potente indicador de comportamiento para una industria\/sector de productos espec\u00edfica\/o. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">In fact, this study emphasizes the industry analysis potential versus the macro-level indicators alone, which could be seen as too general and that can overlook the advantages or disadvantages of the industry in question. <\/p>\n\n\n\n<p class=\"has-white-color has-black-background-color has-text-color has-background\">#IMS #FMOA #OMOI #negociosinternacionales #selecciondemercadosinternacionales #comerciointernacional&nbsp; #estrategiademercado #evaluaciondemercado&nbsp; #analisisdemercado&nbsp; #elasticidaddelademanda #respuestadepais #especificodelaindustria<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[53,49,51,104,105,107,102,13,100,103,106,101],"class_list":["post-2378","post","type-post","status-publish","format-standard","hentry","category-seleccion-de-mercados","tag-analisisdemercado","tag-estrategiademercado","tag-evaluaciondemercado","tag-comerciointernacional","tag-elasticidaddelademanda","tag-especificodelaindustria","tag-fmoa","tag-ims","tag-negociosinternacionales","tag-omoi","tag-respuestadepais","tag-selecciondemercadosinternacionales-2"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/posts\/2378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/comments?post=2378"}],"version-history":[{"count":3,"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/posts\/2378\/revisions"}],"predecessor-version":[{"id":2396,"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/posts\/2378\/revisions\/2396"}],"wp:attachment":[{"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/media?parent=2378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/categories?post=2378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketanalysis.uchaweb1.es\/en_usa\/wp-json\/wp\/v2\/tags?post=2378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}